Project loon is a one of the most innovative and implementing projects which have been initiated by the Google with the help of Indian Government. In this project the government and the Google wants to deliver internet facilities all across the country in India by the help of balloon powered. To convince the government about the project and to negotiate with the government about the usage and the bandwidth the new CEO of the organisation Google has been came to India to talk with the Honourable Prime Minister along with the technical administrative people of mobile service provider. To connect the people from the rural and remote location the organisation like Google deigned new technological implementation in their network of balloons(Jorge 2009).
Initiation of the Project
The initiation of the project had been starts in the year 2013 month of June with the experiment in the New Zealand. To test the technology some small group of the Project Loon pioneers has been sent to Christchurch and Canterbury. By the help of the pilot testing of this project it can be help the technology to implement in the India for the effective outcomes of the Project Loon.
In the Project loon balloon technology the balloons will float in the Stratosphere and that will establish twice high as airplanes and the weather. With the help of the internet antenna in the building the people or the individuals in the rural and remote location will connect with the internet. The signal of the internet will bounces according to the different balloons and then it back on the earth. It has been observed that due to the thinner atmosphere in the air layer in Stratosphere there are less protection from the UV radiation and the sun ray’s temperature.
To design the Loon the organisation designed the balloon with the help of Envelope, Solar Panel and the different equipment. According to the CEO of the Google it has been announced that with the help of the Project Loon the world can goes around with the internet facilities within 22 days and all the people of the world can easily access the internet facilities with almost 3G speeds.
The major issues with the project are to convince the Government of India about the bandwidth space in the internet usage. The organisation tries to develop the balloon technology by using the 700 MHz -800 MHz but the government did not ready to provide high bandwidth amount. After some conversation with the Indian Government it has been finalised that the government will provide almost 2500 MHz band with the help of BSNL service provider. This can be the main problem statement for the organisation like Google to promote the low band. On the other hand it has been observed that there are two additional problems. One of the problems is the use of countrywide airspace. In accordance with the Economic Times, the Aviation and Defence Ministry, Home Ministry were also worried about the safety and security issues of the project, with doubts and worries concerning on close watch, and intrusion with military aircraft or chartered flight routes. Secondly, it has been shown that many countries accuse for these reason over flight constitutional rights. So there might be the gaining of the authorization and then the probable imbursement requirements.
Impact of the Project
There are several positive and negative impacts of the Project Loon. By the help of the technological implementation in the all over the world the organisation can easily manage to use internet for all the people across the world. The technology consists of high speed and it increases the internet usage for the people . On the other hand it has been observed that after several testing of the Project Loon the cost of the project is too high for the rural and remote area development. The maintenance of the technology is too difficult and the balloon will work for only two weeks.
Conclusion and recommendation
To make an effective desired outcomes the company responded well by the help of innovation and the implementation on the Project loon the organisation like Google needs to aware about the effective technological implementation and proper communication with the Indian Government. To mitigate some safety issues with concerning on the defence and aviation the Google needs to communicate more with the aviation and defence ministry in their project process. The CEO of the Google Sundar Pichai has more confidence that he can manage the government of India in there further conversation and he can negotiate with the band which has been offered by the government. With the help of pre success in the other country the organisation can easily cop up with the factors with the Indian Government and they can easily manage to change the decision for the Indian government.
Bhaskar, V 1995 On the generic instability of mixed strategies in asymmetric contests [Tilburg: Tilburg University]
Jolly, Dominique 2000 'Three generic resource-based strategies' International Journal of Technology Management 19/7/8: 773
Jorge, Maria Fabiana 2009 'The generic industry is changing and will require new global strategies and policies' J Generic Med 6/2: 97-98
Karnani, Aneel 1984 'Generic competitive strategies—An analytical approach' Strat. Mgmt. J. 5/4: 367-380
Samuel, A. E & Weir, John 1999 Introduction to engineering design Oxford: Butterworth-Heinemann
Udayasankar, Krishna & Das, Shobha S. 'Competitive Institutional Strategies: A New Generic Typology' SSRN Electronic Journal
 Jorge, Maria Fabiana 2009 'The generic industry is changing and will require new global strategies and policies' J Generic Med 6/2: 97-98
 Karnani, Aneel 1984 'Generic competitive strategies—An analytical approach' Strat. Mgmt. J. 5/4: 367-380
 Jolly, Dominique 2000 'Three generic resource-based strategies' International Journal of Technology Management 19/7/8: 773
 Samuel, A. E & Weir, John 1999 Introduction to engineering design Oxford: Butterworth-Heinemann
 Bhaskar, V 1995 On the generic instability of mixed strategies in asymmetric contests [Tilburg: Tilburg University]
 Udayasankar, Krishna & Das, Shobha S. 'Competitive Institutional Strategies: A New Generic Typology' SSRN Electronic Journal.