Impact Of The Social Media On The Workforce Essay


How Social Media Influences Employee Engagement?

What Influence Does Employee Engagement Have On Employee Performance?

What Is The Influence Of Social Media On Employee Performance?



The reason for the research is to dissect the effect of social media on employee performance. Social media has turned out to be a standout amongst the most effective medium and has affected the cutting edge associations in different ways. Be that as it may, there is part of organizations who are making the use of the social media to make upgrades in the employee performance (Aral, Dellarocas & Godes, 2013). It is vital that the communication channel inside an association is two courses as it helps in the change of the employee engagement and performance (Mishra, Boynton & Mishra, 2014). It is seen that social media has helped in the expansion of the employee engagement in a considerable measure of associations (Huy & Shipilov, 2012). Be that as it may, the immediate effect of the social media on the performance of an employee is as yet not completely known. Descriptive research has been utilized to recognize the actualities and to set up whether there is an effect of social media on employee performance. The secondary data has been gathered from the different articles and websites which will help in assisting the investigation of the report. The research will be finished by testing of the data by shaping a hypothesis, systematic assessment of the data should be done to comprehend where there is any extent of the data or not.

Research Methodology

The descriptive research will be utilized to recognize the connection between the employee performance and social media. The research has no influence over the data that is accessible and will be utilizing data in view of articles and journals which have happened. There are a few data which has been procured through surveys and questionnaires which have made a sample population for the hypothesis testing. The research will utilize comparative techniques which will be utilized to recognize the criticalness of the variables that have been considered. The research will be making utilization of the quantitative investigation of the data to discover the criticalness of the population mean that has been obtained from the descriptive examination. The research will incorporate a two sample t-test which will be utilized to contrast the means with approving the suspicions that are made in the hypothesis. A basic examination of the theme needs to done to recognize the different points of view so a legitimate conclusion can be accomplished by breaking down every one of the angles (Flick, 2015).

Proposal Outline

The proposal will incorporate the effect of the social media on workforces and how it has been utilized to affect the performance of the employees. In addition, the report will incorporate a basic examination of the effect of social media on employee engagement and performance to distinguish the logical inconsistencies and the steady certainties which will achieve a result. The report will endeavour to set up the way that social media significantly affects the performance of the employees by making an investigation of the basic assessment. The basic investigation will comprise of actualities which will help in shaping the premise of this research. The report will utilize the descriptive type of research which will incorporate the investigation of secondary data to discover the verifiable realities which can be utilized to frame the premise of this research. The report will finish up with the investigation of the data from different sources to recognize whether the effect is reliable or not.


Aral, S., Dellarocas, C., & Godes, D. (2013). Introduction to the special issue—social media and business transformation: a framework for research. Information Systems Research, 24(1), 3-13.

Flick, U. (2015). Introducing research methodology: A beginner's guide to doing a research project. Sage.

Huy, Q., & Shipilov, A. (2012). The key to social media success within organizations. MIT Sloan Management Review, 54(1), 73.

Mishra, K., Boynton, L., & Mishra, A. (2014). Driving employee engagement: The expanded role of internal communications. International Journal of Business Communication, 51(2), 183-202.

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